If they don’t get a name that people are excited about it just kind of feels like the AD is at a tipping point with the fans. Interest levels are waning which will affect the donors which trickles down to everything. The AD has to do something to generate some buzz for MU or it has the looks right now of getting very very bad as far as fan support goes (it’s already not great, which is justified because they haven’t done anything to generate any fan interest). Probably being dramatic here after a bad loss, but just seems like more and more of the folks I went to MU with who are passionate fans and have the means to give back to the university have just kind of had it, spending their money on other things. Don’t really blame them. Sterk is in a tough spot here, he’s got to do something to rally this fan base because it definitely feels like it’s on the verge of total apathy.