Brady Deaton:
“One of the other seminal moments for me was when my colleague at one of the other institutions, a major AAU institution, called up and said, ‘I think we should join another conference out here that would yield a revenue of maybe $4 million a year when at the time in the Big 12 we were probably getting 12 to 14 and we knew the SEC was in the 20 range at that time. It’s now up to about 40, fortunately. It was a very sobering moment. I said to that individual, the other president, I said, ‘I don’t think we can afford to ever do that.’ Then we had the very realistic discussion, ‘Well, yes, but what happens for next season if we’re here and we don’t have the other members of the conference and we’re stuck with one of the lesser tier conferences?’ Those were very sobering moments and phone calls for all of us.”
I have learned the school was Kansas and the conference was the Big East
“One of the other seminal moments for me was when my colleague at one of the other institutions, a major AAU institution, called up and said, ‘I think we should join another conference out here that would yield a revenue of maybe $4 million a year when at the time in the Big 12 we were probably getting 12 to 14 and we knew the SEC was in the 20 range at that time. It’s now up to about 40, fortunately. It was a very sobering moment. I said to that individual, the other president, I said, ‘I don’t think we can afford to ever do that.’ Then we had the very realistic discussion, ‘Well, yes, but what happens for next season if we’re here and we don’t have the other members of the conference and we’re stuck with one of the lesser tier conferences?’ Those were very sobering moments and phone calls for all of us.”
I have learned the school was Kansas and the conference was the Big East
