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the thrust of their new billboard campaign, seems to be around this tag line
Los Angeles > St. Louis
I would have thought they could be a bit more wordy, since traffic moves so slowly (if at all). But then again with the smog, I'm sure they need the larger font.
I look forward to the return of a 2/3's full stadium, in about 4 years, when they are no longer the "next new thing"
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